ADVERTISING: POSITIONS, IMPRESSIONS AND MEDIA VARIATIONS
At Rhythm Nation Stream, we believe more people should have the capability to discover more music. Advertisers should not only be able to have their messages distributed, the service should be expedited with efficiency and stealth.
In an effort to keep our costs low, we've partnered with TIGER MEDIA to utilize their expertise and bouquet of services for our clients. This does two things: 1) Keeps our resource costs low; and 2) we are able to pass on better rates to you!
Their motto is "Target Vision", our motto is "Discover Music" - our synergy compliments each other because you require and receive a solid seamless advertising solution, as beyond our service, they We are focused on providing you a seamless experience that engages our customer. Tiger Media get the maximum exposure for our clients because they know advertising, it is best when we focus on the music.
Rhythm Nation Stream is raising the bar for streaming radio and will continue to. Utilizes the latest technologies to deliver unparalleled services and value to our advertisers, we want your messages to impact more people; what helps you - helps us!
With thousands of hits per day on the website, and our powerful reach with Rhythm Nation TV - now over 100 countries have been tuning in! Here's a quick look at our social stats:
- 1,20,000+ hits on www.rhythmnationstream.com
- 25,000+ Facebook Fans: Rhythm Nation Stream
- 3,000+ Facebook Group: Rhythm Nation Stream
- 12,00,000+ Music groups reach consisting of verified music fans
- 34,000+ Twitter Fans: @rhythmnationstream
- 10,000+ Instagram Fans:rhythmnationstream
- 3000+ LinkedIn presence
- ... and more!
TYPES OF ADVERTISING AVAILABLE
Are coordinated cross promotions that enrich the value of both organization/ company/ brand product or service through a joint effort when showcasing each others organization/ company/ brand product or service, so that both parties obtain consumer traction.
Are extended promotions utilizing current online advertising capabilities, while still embracing traditional marketing mediums to showcase your organization/ company/ brand product or service offer to a concentrated group such as promotions at an event, a site promotion, show, concert or festival.
We welcome the opportunity to get your company or brand message out. This includes on air and website spots.e
Web listeners more receptive to ads!
GroupM Next, a division of advertising giant WPP focus on analyzing digital trends. Through their ongoing study of radio and digital, identified:
"ONLINE RADIO LISTENERS ARE LESS LIKELY TO SKIP ADS AND ARE MORE LIKELY TO BUY ADVERTISED PRODUCTS." - GroupM Next.
The agency’s survey of 1,000 radio listeners uncovered a “desirable audience” by brand’s standards. “Internet radio listeners are more engaged with their services and more receptive to advertising, making the platforms much more valuable to marketers,” the report concludes. The data shows that most people not only prefer an ad-supported service, but one-third of users said they actually didn’t mind the advertising. Online radio listeners are also less likely to try to avoid commercials, with only 7% reporting they take avoidance steps like switching stations or closing a browser.
"STREAMING AUDIO ADVERTISING IS WORKING".
The agency’s research shows top users of internet radio (defined as those who spend 21% of their listening time with streaming radio) are TWICE as likely to buy a product they’ve heard advertised on web radio IN THE PAST MONTH compared to those who’ve only listened to FM/AM radio.
"People who listen to streaming radio services seem to listen to it EVERYWHERE.”
- 91% tune-in at home
- +40% said they also listen at every location: work, car, gym, and running errands!
- Listeners are twice as likely to tune in web radio at the gym compared to broadcast radio
“The workplace and the gym are new ‘earbud markets’ where advertisers can target consumers with audio ads at a higher rate than ever before,” the report says. GroupM Next forecasts these trends will accelerate as more drivers have a digital dashboards.
- Fewer commercials per hour, result in higher listener attention levels, increasing the messages effect.
- Listeners via mobile or desktop, are ALWAYS "1 click" away from the advertiser’s website.
- Web Radio listeners are a highly active group of consumers
- Web Radio listeners have an "above average" level of purchase intention.